The start of the 2010 World Rally Championship season and the arrival of
superstar driver Kimi Raikkonen have generated unprecedented online
interest in the series around the globe.
Raikkonen’s decision to turn his back on the F1 circuit in favour of a
WRC season with Citroen has been one of the biggest stories of the year
so far in his home country of Finland.
Record numbers of users have visited the sports website of Finland’s WRC
broadcasters, MTV3, with 468,500 unique visitors in the last week of
January. Of these, 250,000 were in the rally section which was covering
Raikkonen’s progress on the Arctic Lapland Rally.
Only the Finnish round of the series in 2009 attracted a greater number
of visitors to MTV3’s rally site (279,000).
WRC fever continued into the Swedish Rally when MTV3’s rally site
attracted its third best audience ever, 248,191, as Finnish online rally
fans celebrated Mikko Hirvonen’s maiden WRC victory in 2010.
The World Rally Championship’s own website, wrc.com, also had a record
breaking weekend, with almost eight million page views during the rally,
and a single day record of three million on Friday.
Meanwhile membership of the WRC’s official Facebook community continues
to grow at its fastest rate ever. The group now has more than 100,000
members – with 10,000 signing up in the last fortnight alone.
FUCK ISRAEL 