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Kimi photoshoot for Wrangler Europe

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These pictures were taken early last year but have been recently released on Wrangler’s website as part of his ambassador role for the Wrangler-Europe franchise.

I must add… He looks mighty fine in the Texas range.

Read our previous posts about Kimi’s Wrangler campaign.

[Source: wrangler.co.uk | swiatmodnych.pl | fashionpr.pl]


Raikkonen spends Ferrari filming day in Barcelona

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Sebastian Vettel and Kimi Raikkonen donned flashy sunglasses as the Ferrari duo joined camera crews during a film day at Circuit de Catalunya on Tuesday.

The pair gave Ferrari and F1 fans a glimpse behind the scenes as they put on the famous red colours before posing on the racetrack and behind the scenes in the garages.

Both drivers are preparing for the new season and a buoyant Raikkonen feels Ferrari may have turned a corner having driven the new and improved Ferrari in testing.

‘You usually know if a car is good or not, and this year is a completely different story than last year as I had a good feeling straight away when I went out,’ enthused Raikkonen.

‘It’s early days, but it’s great to see how good it is, how well people are working together, and with Sebastian we have a good relationship so we can push the team forward.

‘Of course, we will try to beat each other on the circuit, but I’m sure we’ll have some fun and hopefully we’ll get some good results this year.’

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[ Source: dailymail.co.uk ]


Kimi at Finali Mondiali in Abu Dhabi

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Kimi Raikkonen was on hand for the last day of the Finali Mondiali in Abu Dhabi. The Scuderia Ferrari driver put on a show, along with test driver Marc Gene, at the wheel of a 2009 F60, the car the Finn drove at the end of his first period as a Ferrari driver. He thrilled the crowds in the stands, with flat out acceleration runs and of course, the obligatory “doughnuts.”

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Before getting behind the wheel, the Finn spoke on a variety of topics when he met up with the journalists present. Looking back at the 2014 season and forward to the next one, Kimi had this to say: “It’s not been an easy year for me or the team. Ferrari is always expected to win races and fight at the front. Unfortunately, that wasn’t the case, but for the next season we laid down the basis for Scuderia Ferrari to come back to the level it should be at. There’s a lot of work to do but we know which areas we need to improve on. This job has already started and in the factory, we have everything we need, in terms of personnel and the means to make the necessary progress. All we need to do is work as a team, in the unified way that typified this team in past years. I’m sure the 2015 car will be much more competitive, although we will have to wait for the first test session to see where we really stand.”

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On the subject of changes within the team, with the arrival of Sebastian Vettel as his team-mate and Maurizio Arrivabene as Team Principal, Kimi said: “I think Maurizio is great and perfect for the role he has been given. I’ve known him from before and have seen how competent he is. I think he will bring to the team his experience and that will prove to be very beneficial. As I’ve already said, Sebastian is a friend and I’m happy to be working with him. I think we can work well together as a team, pushing each other to the limit on track for the good of the Scuderia, as we aim to get it back to where it should be.”

 

[ Source: ferrari.com | corseclienti.ferrari.com | extra quotes: ibnlive.in.com ]

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More ‘Wrangler by Kimi Raikkonen’

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Here are new photos (courtesy of fakejellybean) of Kimi taken earlier this year as part of his ambassador role for the Wrangler-Europe franchise. Read our previous posts about Kimi’s Wrangler campaign.

Kimi Räikkönen has been named the face of Wrangler’s fall Denim Performance line — the first male spokesperson for Wrangler Europe.

It is a premiere, at least for Europe. For the first time, Wrangler has donned itself a spokesperson in Europe. For the launch this spring of Denim Spa for women, the jeans manufacturer tapped Lizzy Jagger. For fall 2013 and the launch of Denim Performance, the brand will be represented by Kimi Räikkönen.

The choice is a natural — a Formula 1 driver representing a new line that combines fashion and functionality, outerwear in waterproof or breathable technical fabrics, storage pockets for phone, passport, etc. And Kimi Räikkönen from Finland, in his early thirties, is back in Formula One racing, where he finished third in the 2012 championship. For Wrangler, it is also especially obvious that Northern Europe is the most important region for its business. Germany is by far its largest market, followed by France and the United Kingdom.

Why Kimi Raikkonen for Wrangler Denim Performance?
Formula One is the definition of high performance. Only 20 guys in the world race these cars. Kimi Raikkonen is a champion racer, one of the most consistent performers on the circuit, and a sublime driver. His world is adrenaline and personal skill underpinned by genius technology. Wrangler is the adrenaline-fuelled jeans brand, with an exceptional denim heritage built on innovation, while Denim Performance blends technology with a stylish aesthetic. Kimi Raikkonen for Wrangler Denim Performance is the perfect fit.

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